Shiseido set up “Summer Campaign” themed pop-up photo spots across major hotels and duty-free malls in Hainan. Through an effective O2O journey, we connected all check-in spots to guide online travelers, hotel guests, and duty-free shoppers to Shiseido stores — generating summer social media buzz and driving product sales.

Dianping landing page to connect 3 key scenes via O2O

Dianping is a go-to app for travelers searching for fun places to visit and shop. We designed a dedicated landing page that integrated multiple pop-up check-in spots, shopping offers, and a check-in-for-rewards feature. This successfully converted online travel traffic into offline store visits.

Fun interactions & gifts to deepen summer engagement

We created a claw machine + capsule toy and a stamp-collection passport. Customers receive gifts after each interaction. Beach-themed rewards like canvas totes, waterproof phone pouches, and coconut water turn shopping into a travel experience.