
KOL AMPLIFICATION FOR HPP OPENING
During the Xmas holiday, L’Occitane launched an HPP at Macau DFS. We got several KOLs to post about the store and along with other online seedings, we helped the brand create the social buzz for the new HPP.
DESIRABILITY GENERATION VIA KOL CONTENT
The holiday gifting mood and desirability were created via KOLs’ engaging contents. It also made the HPP a worth-visiting spot on RED.