
As the 4th collaboration with Qeelin, cdf & Qeelin co-hosted an exhibition at Haikou’s new landmark Cloudscape. On the opening day, cdf worked with TriAsia and invited a number of KOLs to the event.
INFLUENCER TO CREATE DESIREBILITY
In order to attract the consumers to visit the exhibition and shop Qeelin jewelries at cdf’s duty free store, 7 KOLs were brought to the event and wore Qeelin’s most iconic collections. With the KOL contents, the desirability was created digitally.